
What do you consider to be the most innovative marketing campaign?
The key to creating successful marketing campaigns is uniqueness and being innovative. Especially in this day and age of digital technology and instant information, you must be able to put out content that has not been seen or done on a wider scale. One way to make this approach is through the use of green screens. As you may know, a green screen is commonly used in the film industry to visually enhance a video. The green background enables editors to digitally input images a

CREATE A WINNING MARKETING STRATEGY WITH EXPERIENTIAL MARKETING
With the rise of experiential marketing, it is proven that the days when companies heavily rely on product quality and positive image in order to reach their target market’s hearts and minds is now officially over. Despite a company being able to offer great features and benefits to their products or services, it is the overall sensory experience that it can provide to its prospects that will convert them and becoming an integral part of the consumer’s daily lives. Today has